Archive for January 2010

Marketing Your Library and District

January 24, 2010. by Keith Schroeder.

Where does marketing fit into your program?  What types of things are you doing to market your library?  With my district, the Howard Suamico School District, beginning some promotional items like our new “I’ve Got A Place” video (see below)  and new programs like the Bay Port iAcademy and the development of our International Baccalaureate Diploma program, I’ve been thinking about how we look at marketing and promotion, especially for our library media program.  I read a recent blog post about librarians using social media cards with their patrons.  Granted, this is a post from a public librarian, what do you think we can do to promote our library media programs?  What about our school districts and the other programs?  Currently I use bookmarks, a library pamphlet, parent teacher conference displays, newsletter items, website and school fun activities, an instant messaging window on my website. . . but what do you do?

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I’m Back!

January 24, 2010. by Keith Schroeder.

Thanks, everyone, for your patience.  I’ve been taking a break from my blog as I reevaluate all of the things that I’m involved in.  I’m now back so watch for my updates here.  Thanks again for your patience.  I look forward to your feedback on my posts!

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